NIKEiD STUDIO has arrived

By • Nov 27th, 2008 • Category: The Fashionista

There are times when you rave repeatedly about something you love, and how you wish it’d land on our imported-from-Hawaii (those from Sentosa at least) sandy shores, but deep down, you never think it’d never happen. Or at least, when it finally does, Kobe Bryant has already retired from Basketball and turned to Golf, and bought over the Lakers with Shaquille O’Neal as his annoying coach.

Just last week, I plugged about NIKEiD having its first flagship store in New York. A day after, I read about Nike opening its first Nike flagship store at Wisma Atria, Singapore, in the papers. Quite promptly, I texted my friendly Nike bloke and enquire about it.

Yes, darling, you heard first on blankanvas (a good 85% chance anyways) – there will be a NIKEiD STUDIO in Singapore. Oh. My. God. For starters, the NIKEiD STUDIO will provide tee-shirt customisation options where individuals can decide on their choice of shirt colours, graphics, numbers and/or text as well as choice of application treatments. Each creation will comprise the product innovation and premium standards of a Nike tee but remains true to no one but you. Which also means, your imagination’s the limit.

Here’s a sneak peek of the store.

I hear from the horse’s mouth that the new Nike flagship store is scheduled for opening in the first week of December TODAY, 28 November 2008!!! To kick off the opening (we all need a little bang, don’t we?), the store will launch a special collection of Nike Windrunner jackets in Gold and Silver. Historically, the Windrunner has street creds longer than you, hands down. Rooted in sport, this baby was originally a track jacket born over 25 years ago and has since evolved to become a lifestyle statement.

For the design buff, you’d be pleased to know that the store’s design was conceptualised by no other man than Oregon-based Nike Vice President of Special Projects, Tinker Hatfield, a former athlete who has trained under the legendary Nike co-founder Bill Bowerman. Well known for his Air Jordan line of sneakers collabo with Michael Jordan, Hatfield was also named by Fortune Magazine in 1998 as one of the 100 most influential designers of the century. Ohhhhhh, I cannot wait for the store opening. Stay tuned people.

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[Update: 1 December 2008]

Fresh off the oven of Nike Singapore comes exclusive store images you are otherwise deprived off! Check these out. Imma be at the store tomorrow. What about you?

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13 Responses »

  1. COOL. AF1 featured too?

  2. When!!!!!?????????????

  3. [...] NIKEiD STUDIO has arrived the store will launch a special collection of Nike Windrunner jackets in Gold and Silver. Historically, the Windrunner has street creds longer than you, hands down. Rooted in sport, this baby was originally a track jacket born over 25 … [...]

  4. [...] NIKEiD STUDIO has arrived the store will launch a special collection of Nike Windrunner jackets in Gold and Silver. Historically, the Windrunner has street creds longer than you, hands down. Rooted in sport, this baby was originally a track jacket born over 25 … [...]

  5. Luke, I’m not sure but I’d imagine so!

  6. Smelly Shoes, first half of December. Watch this space.

  7. Can’t wait for the studio to arrive.. am saving my money for my shoe!!

  8. Ok.. not waiting.. am going this weekend!!

  9. Dude… Their “ID Studio”, only does heat transfer logos and icons to a t-shirt that you choose. And the flagship store, sells whatever other smaller retailers around the island sells. You’d think they’d try to differentiate themselves by adding more of their other different lines, like the 6.0 series, or other harder to get lines in Singapore. Complete waste of time, if you ask me.

  10. Hey dude… Given the fact that we’re going into a financial crisis potentially bigger than the Great Depression, I don’t think Nike has done a bad job getting this baby into Singapore. I think that they’re doing pretty alright considering that this is a start.

    Sure, the collection may not be as grand as what one might see in New York, but be realistic… This is a little tiny country with a population of 6 million or so. I’d love to see a greater range too but who’s going to pay for the operational cost?

    You? It’s easy to dream if you’re not the one paying the rent. ;)

  11. About time if you ask me.

  12. I’m glad I’m stumbled upon your website. I just found out about Nike Studio through their website yesterday and was thinking of visiting Singapore sometime next week to customise my shoe, No more asking my friend from USA to do it for me. But it turned out they only customize t-shirt for now. A bit sad but atleast I found out now not the day I’m supposed to go to Singapore. LoL.

  13. The pleasure’s all mine, khairul. I hope the shoes come into Singapore soon. God knows how crazy we’d go over customised kicks.

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