03 | the author

Pat Law.

Feisty digital strategist by day, armed with thru-the-line advertising experience.

Dousing society’s concerns with biting humour nicely delivered through her piercing words, Pat sees blankanvas as the rehabilitation centre she couldn’t afford.

Pat writes for LOTL International, iSh and Singapore Architect. And her mum’s endless complaint letters on bad service. If you are interested in engaging Pat for any writing gigs, drop her a note.

When working at AKQA, Publicis, Rocket-X Media, TBWA and Arc Worldwide, she had the luxury of working with the world’s finest minds. And the dumbest, too. Some people get ahead by kissing ass. She is glad she doesn’t like rimming.

Why is Pat talking in the third person, she doesn’t know. She just likes the sound of it.

Pat is an extremely straightforward person who cares more for the truth than your overpriced ego. She cares a lot for the brands she manages, and will tolerate none but geniuses. Having a MBA does not make you a genius. It just shows you’re insecure enough to be financially impractical.

The brands she used to market and manage include adidas, Cadbury Schweppes, Cesar, Chrysler, Dodge, Fancy Feast, Finnair, Friskies, Garnier Haircolor, Garnier Neril, Harley-Davidson, Hewlett-Packard, Hush Puppies, Hyundai, Jeep, Johnnie Walker, L’Oréal Singapore, m&m’s™, OCBC, Palm, Inc., Royal Salute, Singapore Airlines, Tiger beer and Whiskas.

She paints when her emotions go out of control. She gets irritated by self-acclaimed art connoisseurs wannabies and their need to bullshit about each painting they’ve just bought. She loves Salvador Dali and Egon Schiele.

Pat currently resides in the east of Singapore, with a confused Chihuahua and a beautiful wife.

RECOMMENDED WAYS TO CONTACT PAT, IN ORDER

• Email her at pat@bypatlaw.com. Emails beginning with “Dear Sir/Mdm/Friend” will automatically be deleted without response. She has a name.
• Call her on her mobile at +65-9773-8608. If she doesn’t pick up, call again or drop her a text message. Do not leave a voicemail message. She doesn’t check her voicemail messages.
• Drop her a Facebook message. Do not ever leave her a message on her wall. She considers it spam and will backlash on you quite willingly.

Pat will typically reply within 24 hours upon receiving your message. If you don’t hear from her within 5 days, that means your email was so badly written, she couldn’t bring herself to waste her precious time replying you.