Archive for the ‘The Digital Strategist’ Category

how to start a blog

By Pat Law • Dec 22nd, 2009

For all my fellow traditional communications people reading this. Let me know what you think.



web 2.0 suicide machine

By Pat Law • Dec 21st, 2009

For when you’ve decided you need your real life back. With just a click, Web 2.0 suicide machine kills off your existing social networks so that you can have your real life back again. As for those whose real lives reside online only, I feel really sorry for you.



listimonkey

By Pat Law • Dec 8th, 2009

Google Alerts meet Twitter lists. Instead of being alerted whenever someone tweets something, with Listimonkey you can be alerted whenever someone belonging to a Twitter List of your choice tweets about something.



unsocial networking

By Pat Law • Nov 22nd, 2009

What a great way of promoting an anti-virus software.



ikea facebook showroom

By Pat Law • Nov 21st, 2009

Everyone knows the brand. A good number of us receives its catalogue each quarter. But how many of us pass on our IKEA catalogue to another with the same generosity we have when it comes to sharing content on Facebook? Can it be done in the first place? Would anyone bother? Instead of having people view banners with furniture, can IKEA get the Public to personally promote its brand? I wait in anticipation, for copycats to start ripping this idea off.



twitrratr

By Pat Law • Nov 5th, 2009

While the methodology remains unknown and the definition of positive, neutral and negative keywords are questionable, twitrratr is an easy-to-use free sentiment tracking tool for gathering an overall feel of what tweeples are saying.



how to be a social media junkie and keep your job

By Pat Law • Nov 2nd, 2009

Albeit my life as a social media junkie, I have never missed a single deadline in my role as a Digital Strategist to date. I balance both roles better than Jean-François Gravelet on a tightrope. How do I do it? Well, here are a few tips you may find useful.



know more about who you know

By Pat Law • Oct 22nd, 2009

Gist is an online service that empowers you to build stronger relationship with business-critical information about key people and companies. It’s like having that personal assistant by your side at a social function who’d save you from social disgrace.



because clicking is so 90s!

By Pat Law • Oct 18th, 2009

I don’t know how accurate is Andreas Lutz’s claim about being the first website with audio-visual navigation, but I cannot discount the gorgeous beauty of the website.



the hierachy of digital distractions

By Pat Law • Sep 10th, 2009

An absolutely gorgeous, and not to mention brutally honest, infographic by David McCandless. I’m not surprised Windows Live Messenger isn’t included in this.