the bygone bureau
By Pat Law • Sep 3rd, 2010The Bygone Bureau is an online magazine that publishes articles on culture and travel three times a week. My newfound love, without a doubt.
The Bygone Bureau is an online magazine that publishes articles on culture and travel three times a week. My newfound love, without a doubt.
The best form of (urgh) Social Media Marketing, in my opinion, is where the experience is truly (double urgh) integrated. Where the medium is not stifling as much as it is defined. Where the word “online” doesn’t exist. Where the word “offline” doesn’t exist. Where you see a campaign such as this, by the Canadian Tourism Commission.
I hate business jargon and buzzwords like I do with durians. The finest minds I have met say things as is, without any excessive decorative words often used by clueless idiots as an attempt to sound intelligent.
Housekeeping for your Twitter account. ManageFlitter (flitter means “to flutter” which birds do) helps you clean up your Twitter account, find out who are the damn buggers not following you back, the dead ones, and *my favourite*, search for terms within your Twitter stream.
What we should be doing in Singapore for social media marketing (god do I hate that bloody term). And you wonder why I haven’t quite been impressed by anything from this country just yet. Not even my own campaigns, to be honest.
I’ve been working on blankanvas’ media kit for a couple of weeks now, having pulled a year’s worth of data from both my readership survey audited by Crowd Science as well as Google Analytics. I see value in blankanvas for brands, and I see opportunities for me to monetize the value. The media kit I’ve created is my way of respecting my existence as a blogger.
On a wet Easter Thursday, I swung by the house of DDB Group for a little talk on Social Media. Joji Jacob, the Executive Creative Director of DDB and Rapp Collins had invited me months back for the talk, but unfortunately, I had to decline at that point due to a conflict of interest.
I’m impressed. I cannot wait for Asia to be covered. The creative possibilities to this new level of augmented reality of technology are endless. Special thanks to Linda Locke for this.
If you’re as old as I am, you would’ve remembered the decadent MIRC days where everyone who’s anyone or no one were in chatrooms. Ahhhhhh, memories. Those days were relieved tonight on blankanvas, courtesy of Nurph, a new kid on the block founded by Paul and Neil.
Quite possibly one of the best show in data visualization ever.