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To call this advertising might well be derogatory. This is a work of art. This is brilliant beyond words. By Kreatif360.

French Connection decided to leverage on Chatroulette (surprise, surprise) and challenge its readers from its blog, Manifesto, to try to seduce a woman and possibly win a 250 quid voucher.

I love it when Advertising makes me smile. I love it more when a new media is created in an existing environment to host the creativity. I bet my last dollar the new media space was not recommended by the media agency.

I stumbled upon this collection of MINI Cooper advertising while searching for a way to curb with my massive withdrawal syndrome since returning the MINI Clubman to MINI Habitat on Thursday.

Nike True City was declared last week. An iPhone app that reveals unique insights in the six cities of the Old World; London, Paris, Berlin, Milan, Amsterdam and Barcelona.

This is the year of the metal tiger. One who emerges every 60 years. A rare amalgam of courage and skill – capable of the most amazing leaps. To celebrate the occasion with their clients, partners and supporters, Tribal DDB Singapore produced – get this – an album with the traditionally annoying Chinese New Year songs, remixed HEAVY METAL style.

Back in my Ad Girl days, I used to work on Technology brands where half of my ads were filled with ugly legal copy that were mandatory. Needless to say, I wasn’t very well liked by my creative team. It’s kind of ironic that I was in the same Agency that produced this video.

I spoke a while back on the brilliant partnership between Nike and (RED)™. Now watch the gorgeous TV commercial. Do your part and purchase a pair of (NIKE)RED laces at Nike Singapore, Wisma Atria, or any Nike-only stores.

The type of action-against-AIDS video I would share with my friends, colleagues, family and of course, my readers. The same type one might classify under Viral. Sadly, this is also the type of creativity you will NEVER see from Singapore.

I like this. It delivers the single-minded proposition of the product clearly, and yet oh so memorable. So sue me.