I won’t go into a rant on how *censored so you can’t sue me* I think the brief by the Ministry of Community Development, Youth and Sports. Instead, I would like to salute the team at Sunday Times… for having the balls to publish almost all that I’ve said.
I first met the beauty in a bicycle shop in Rotterdam, beaming in his full yellow glory at the window. The world’s lightest folding bicycle that’s also the only bugger out there that’s greaseless, corrosion resistant, and virtually maintenance free, the Strida is like the mystical non-existent husband we all yearn to have.
Being a sneakerhead (novice, I must humbly add), the need for my own NIKE customs came instinctively to me. One I could proudly call the corporate kicks of GOODSTUPH. One where every great employee is knighted with as an acknowledgment of his or her performance. I knew I had to give Mark Ong a call.
By far the most crucial element that commands for immediate recognition, recollection, loyalty and over time, diffuses a presence of authority, the logo is undoubtedly, the heart of a brand. When GOODSTUPH was born, I knew I needed a logo design I would be proud enough to ink on my skin. I knew as well, there was no way in hell I would ink my initial logo…
I’m the sort of traveller who has about 30 minutes lead time before her flight leaves. Which is a shame I’ve realised, after spending half a day at Changi Airport today. Ohhh the little pockets of joy I never knew. Wanna shop with me? Tell me what you’d do with the $200 cash vouchers at Changi Airport by leaving a comment in this post. Contest ends 28th June 2010, at midnight!
The biggest misconception about networking I have discovered, and tragedy at that, is that we believe it is about who we know, and not what they know about us. I don’t have 40 years of research to back my theory up, nor the patience for it, but here’s a scenario…
My relationship with Changi Airport began from the day I was born. My folks had and still have, a humble stall selling duck rice in the staff canteen of Terminal One – the only terminal at that time, since 29 years ago. With both parents out working, and the economic inability to afford a maid, I was often left on my own, exploring the terminal.
The nation of MINI lovers came together at the inaugural MINIFESTO, Singapore’s very own official MINI festival. Graced by the Original Flying Finn of motorsport, legendary rally driver Rauno Aaltonen, one could feel the pulse pounding excitement, burning from the ground at the F1 Pit Building, to his heart. The experience was sheer euphoria.
I’ve been working on blankanvas’ media kit for a couple of weeks now, having pulled a year’s worth of data from both my readership survey audited by Crowd Science as well as Google Analytics. I see value in blankanvas for brands, and I see opportunities for me to monetize the value. The media kit I’ve created is my way of respecting my existence as a blogger.
People, meet my new best friends from DKNY DELICIOUS CANDY APPLES collection; Sweet Caramel (the refreshing greenie), Ripe Raspberry (that one blushing in red) and Juicy Berry (the juiced up purple). Thanks to the lovely people at DKNY, I’m giving away not 1, but 5 limited edition (read: very limited quantities available in Singapore) DKNY DELICIOUS CANDY APPLES! Hurry along now and you might just win yourself one!
